Microinteractions: The Importance of Micro-Moment Design

Microinteractions: The Importance of Micro-Moment Design

Many product designers know that great user experience is a lot more than just usability—great user experience also has a lot to do with the look and feel of a product. And when it comes to designing great look and feel, nothing contributes more than microinteractions.

Despite being small, microinteractions have a great power to make the experience of using a product more effective and human. In this article, we’ll look at what microinteractions are, and when they should be used in a design. We’ll also look at examples of microinteractions in the websites, apps, and products you use every day.

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